Wednesday, November 16, 2011

The curious case of Moneyball

"Moneyball" is coming to a French theater near you!






















This poster is all over the city this week. In keeping with a long French tradition, they have not translated "Moneyball" directly but made up a new, banal, and only loosely related title, "Le Stratege" ("The Strategy").

In case you didn't know, the French could care less about the Red Sox and the Yankees, let alone the Athletics. 99% of French citizens would be hard-pressed to name one rule from baseball, let alone one Major League player.

Obviously, though, someone in the office upstairs thinks this will make some money in France. It has Brad Pitt in it after all.

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